Understanding Your Analytics
Data is your superpower. This guide explains the key analytics you'll find in PodPulse and how to use them to grow.
Key Performance Indicators (KPIs)
- **Downloads & Listens:** The total number of times your episode has been downloaded or streamed. This is a primary measure of reach.
- **Listener Retention:** A graph showing what percentage of your audience listens to the end. Identify drop-off points to improve content.
- **Top Performing Episodes:** A ranked list of your most popular episodes, helping you understand what content resonates most with your audience.
Cross-Platform Data
- PodPulse unifies your analytics from major platforms like Spotify, Apple Podcasts, and YouTube.
- See a breakdown of your performance on each platform to understand where your audience is most engaged.
- This allows you to make informed decisions about your distribution and promotion strategies.
Audience Insights
- Learn more about who is listening to your podcast.
- **Geographic Distribution:** See where your listeners are located around the world on an interactive map.
- **Platform Breakdown:** Understand which apps and devices your audience uses to listen (e.g., Spotify on iOS, Apple Podcasts on Desktop).
Performance Trends
- Track your growth over time with our historical data charts.
- Monitor trends in downloads, listener growth, and engagement across your entire podcast catalog.
- Use these insights to measure the impact of your marketing efforts and content strategies.
Ready to put these insights to work?
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